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You Can't Push a Rope!

9/13/2019

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When I first started the Sisterlocks business, I didn't have business experience and there wasn't an existing model for the vision I had for the company. Initially, my goal was to share this incredible hair care system with natural hair care professionals who were already out there. As time went on my sisters (Celeste and Carol) and I knew that Sisterlocks wasn't something we should put in a box and sell, because our people deserved much more than that. 

My vision began to include creating opportunities for people. Much of my spare time, after working my day job as a professor, was spent doing hair or teaching someone to do Sisterlocks.  Growing the company began to feel heavy and stressful like I was "pushing a rope," and everybody knows you can't push a rope! I have a very vivid memory of, literally and figuratively, turning around one day and instead of pushing the rope, I began to pull it. That was so much easier! I put myself first, and everything else had to follow ME! My pace, my direction, my priorities. I pulled the rope along, instead of pushing it, and little by little the company fell in line along with everyone who wanted to share my vision. 

Today, as I look around the Sisterlocks building during the San Diego training class, I see that the pushing and pulling has all been worth it. I have my sisters, loyal friends and employees who provide extreme support. To top it off, I see the next generation of Sisterlocks Consultants, Trainers and Brand Ambassadors who are dedicated to pulling Sisterlocks into the next level. I'm ready, let's go!
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